Principles Of Marketing - BU 2021 Question Paper

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B.Com. IIIrd Year (Reg./Pvt.) Main Examination, 2021

Applied Economics

Paper - I (B)

Principles of Marketing

नाष्ट - प्रत्येक खण्ड से पूछ गये प्रशा के अंकस्मान है । प्रत्येक खण्ड का उत्त्तारनवी न पृष्ठ से प्रारम्भा करे हल करें । उत्तारपुस्तिका की संख्या 6 सपृम्पठन् क्तःअधि क न हा । विद्याथी है । विद्याथी उत्तारपुस्तिका का प्रथम पृष्ठ विश्वविद्यालक्की समान 250 शब् दा से अधिक नहा।) द्वारा स्वयं की हस्तलिपि मे ं उत्तार कस.कृटेसे प्राप्त करें । ( प्रत्येकप्रसका उ

Note :- All questions from each section carry equal marks. All questions are compulsory and answer limit are approximately 250 words. Start the answer of each section from new page. Maximum limit of pages of answer booklet are approximately 16 pages. Answer should be written by the student in his/her own handwriting mandatory. The first page of answersheet should be download by the student from university website is mandatory.

विपण न अवधारणा का समझा इए।

Explain Marketing Concept.

उपाक्ता व्यवहारकी विश्न ष्णता एँ बता इए?

Explain the characteristics of consumer behaviour.

उत्पादका परिभाषित की जिए ?

Define the product?

वितरण वाहिका आ के प्रमुख प्रकार बताइए?

Describe the Main types of channels of distribution.

विज्ञापन के प्रमुख माध्यम बताइए?

Enumerate important medias of advertising.